Brand Identity Transformation for Pawfect Groom: A full brand transformation for a Ukrainian grooming salon designed to replace an outdated look. A friendly, professional identity was developed to attract local pet owners and build trust. The cohesive system includes a new logo, print materials, signage, and web design, ensuring a consistent and engaging market presence.
branding
logo
print design
ui/ux design
A complete brand transformation for Ukrainian grooming salon. The primary goal was to create a friendly, professional, and consistent visual identity to attract local pet owners. The project involved developing a warm color palette, a charming logomark, and a full suite of assets including print collateral, environmental graphics, web design, and merchandise.
Following the rebrand, the salon saw a 40% increase in monthly bookings and a 25% growth in new client acquisition within six months. The new, professional visual identity and clear service menus significantly boosted local brand recognition, while the updated website increased online appointment inquiries by 50%.
